crafted with artistry and intention

strategic marketing

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Rooted in purpose, our work thoughtfully, artfully, and intentionally honors the essence of each client. Every detail is developed to reflect depth over speed and elegance over excess—from editorial-level content and visuals that speak with quiet confidence to strategic execution and seamless client experiences. Our process is collaborative and intuitive—designed to feel effortless yet built to evolve and connect. By lacing creativity with strategy and simplicity with sophistication, we help our clients grow with clarity and conviction, providing a foundation for legacy. 

your vision into a lasting legacy


LET'S elevate

meet the team

Some loves begin in an instant, others unfold over a lifetime—mine has always been for the art of home. From childhood days spent rearranging my room to a decade of experience in marketing and branding for design brands, my passion has remained the same: creating spaces—both physical and digital—that evoke emotion. That’s why I founded Abode—to help designers translate their artistry into a presence that is as immersive and intentional as the spaces they create. Great marketing, like great design, is more than aesthetics—it’s an experience, a feeling, a reflection of the beauty within.

Hi, I'm Lilly

founder and creative director elevating brands in the design space

our clients have been featured in

Sultra Beauty

Youngblood Cosmetics

Sunday House Design

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the portfolio

client love Letters

“Being a fashion start up, I was really in need of professional help when it came to marketing. whether it was social media or ads, Lilly at Creative Abode was willing to go above and beyond to create an overall winning aesthetic for my brand. What was most valuable to me was how sweet and understanding she was during my growth challenges, she is truly human with a huge heart and never made me feel like this was just a “work contract” or “business agreement”. It felt completely natural and she was so supportive in the growth of my brand.”

Sabrina Saab, Dreaming in Luna

"The team has been great about pivoting to our company's unique needs and providing creative solutions to meet the ever-changing demands of the social media world. Before hiring Socali I was paralyzed and overwhelmed with running our business page. It's been a relief to have this off my plate as a business owner and know that our social media community will continue to get the content they enjoy and love!"

Ashley Kiely, Ashley Kiely Living 

Carly abelman, youngblood cosmetics

“Lilly and her team are an absolute joy to work with! Right from the start, they have provided insightful, professional, and top-quality work. Socali has been incredible in aligning with and adopting our vision. They have really advanced our brand message and social presence. Instead of just acting as another business transaction, they have truly immersed themselves into the brand and are reflected as an extension of the Youngblood team. We would 1000% recommend Socali Studios to any companies looking to elevate their brand and take it to the next level!”

“Socali Studios doesn't miss a beat from its onboarding process, social media planning, and reporting. Lilly and her team capture our brand's ethos and achieve our company's goals. We found it most impressive how they continue to stay in tune with our mission as a women-led brand. Most of all, their team is easy to work with and responsive. Each step forward with Socali Studios is a return on our investment!”

Tiffany Lewars, Vows of Style

"I am happy that I chose to boost our company's online presence with Socali Studios. Their expert team combines creativity and data-driven strategies to deliver compelling social media campaigns. From engaging content creation to improving reach out to our targeted audience, Abode Studios ensures a seamless and impactful social media experience, driving growth and fostering meaningful connections for our business."

Allen gasper, graphic trends

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through our lens

The story of your brand